Every great hospitality brand has a story, but the most successful brands know how to tell it consistently, authentically, and with purpose.
This panel brings together leaders across marketing, public relations, and sales to discuss why defining your brand narrative matters more than ever.
Learn how storytelling shapes perception, strengthens guest loyalty, guides strategic decisions, and creates meaningful connections in an increasingly competitive market.
Unwind, connect and continue the conversation with post-event networking on the driving range.
PANELIST:
Emily Cornelious, Chief Operating Officer, Kinship
Denise Chapman, Director of Marketing, Hotel del Coronado
Sarah Bassett, Senior Vice President of Social Media, J Public Relations
Kayla Yap, Director of Brand Management, San Diego Tourism Authority
MODERATOR:
Darlynne Reyes, President & Owner, Where You Want to Be Tours, Inc. and Out of the Ordinary
